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September 22, 2014

BEHIND-THE-SCENES OF JENNIFER LAWRENCE’S STUNNING NEW DIOR CAMPAIGN

Jennifer Lawrence: Movie star, Oscar winner, our (pretend) best friend, and also incredible fashion model.

It’s hard to believe that one woman really can be all those things (or even has the time) but J-Law carries it off with aplomb, as proven by her latest campaign for Dior.

The Hunger Games star’s new advert sees her staring moodily into the camera, while clutching the chic and compact bags from the French fashion house.

Jennifer, who is the face of Dior, poses in an array of different black outfits in the advert and shows off her short blonde hair in a slicked-back quiff style.

The campaign was shot by the legendary fashion photographer Patrick Demarchelier, and is stylish without compromising anything on J-Law’s renowned sense of humour.

On the shoot, Jennifer said:

“I feel like every time you get in front of the camera, it’s important to have a character in mind, or even an emotion, just so you have something in your eyes. Working with Patrick is such a privilege. He is a legend and he has such an incredible eye for beauty. All of his photographs are effortless and timeless.”

The 24-year-old also went on to say how she gets into the frame of mind for shooting a fashion campaign:

“Every time you get in front of the camera it’s important to have a character in mind and emotion, so you have something in your eyes.”

When asked on what she thinks a powerful woman, she replies:

“It’s someone who exudes confidence, and who can be tough but fair and kind – and who also knows how to get what she wants.”

Amen to that Jennifer.

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